Privacy Policy

Wakekin — Alarm & Morning Ritual

Last updated: June 1, 2026

Introduction

Wakekin ("we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our mobile application Wakekin ("the App").

By using the App, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Information You Provide

• Display Name: The name you enter during onboarding to personalize your experience.
• Pet Name: The name you choose for your virtual companion.
• Mood Selections: The moods you select during your morning ritual (stored locally on your device).
• Daily Thought Responses: Your answers to daily reflection questions during the ritual flow (stored locally on your device).
• Custom Sounds: Audio you record or import for use as alarm sounds (stored locally on your device).

Information Collected Automatically

• Alarm Data: Alarm times, days, sound preferences, challenge preferences, and Wake Up Check settings you configure (stored locally on your device).
• Streak Data: Your daily streak count and ritual completion history (stored locally on your device).
• Pet Data: Your virtual pet's evolution stage, mood, and interaction history (stored locally on your device).
• Subscription Status: Your premium subscription status is verified through RevenueCat and Apple's StoreKit. We receive only a confirmation of whether your subscription is active — no payment details.
• Usage Analytics: We use PostHog to understand how users interact with the App. This includes anonymous event data such as app opens, screen views, feature usage, paywall interactions, and onboarding completion. Data is associated with a randomly generated anonymous identifier — not your name, email, or any personal identifier.
• Device Information: Anonymous device data (model, OS version, app version) is collected to help diagnose issues and prioritize improvements.